Brand introduction
Introduce beauty, skin care and personal care product brands and conduct comprehensive brand management. Including establishing brand image, maintaining brand consistency and increasing brand awareness.
Product choice
Assist in selecting products suitable for the Taiwan market, and be responsible for managing the inventory, on-shelf and off-shelf products to ensure the stability of market supply.
Marketing
Plan and execute various marketing activities, including advertising, promotions, displays and partnership activities, to increase brand and product awareness.
pathway development
Channel cooperation: Cooperate with physical retail channels such as supermarkets, department stores, and drug stores to negotiate and negotiate contract terms to ensure that the brand gets good exposure and sales opportunities in these channels.
establish cooperation: Establish a solid cooperative relationship with channels, including regular communication, support and joint promotion activities, to promote long-term cooperation.
Channel management: Ensures proper display of product in aisles and works with aisle managers to resolve issues that may arise.
Price and terms negotiation
Participate in price negotiations: Participate in price negotiations with channels and retailers to ensure products are competitive in channels and meet market demand.
Inventory optimization: Optimize inventory in different channels and regions to ensure that inventory can be quickly converted into sales.
Negotiate contract terms: Negotiate contract terms with channels, including pricing, promotional terms, and payment terms.
Compliance and compliance
Ensure product compliance: Ensure branded products comply with relevant local and international regulations and standards, including product safety, labeling and packaging regulations.
Regulatory Compliance Enforcement: Responsible for enforcing relevant laws and regulations to ensure the legality and compliance of product listing and sales.