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L’OCCITANE 歐舒丹美麗之源

With its lush lavender and verbena landscapes, Provence is home to many of the therapeutic ingredients found in L’Occitane products.

Provence, the southern region of France, is the home of L’Occitane

Since L’Occitane’s founding in 1976, the region’s preciousLavenderOilThis gives L'Occitane's rich lotions, soaps and essential oils their alluring scent. Today, the precious scent enhanced by local rose extract has found its way from Provence into the suitcases and homes of millions of people in 59 countries.

Although L'Occitane and inprovence採摘的豐富的治療植物給美容愛好者的生活留下了持久的印象,但它是一家在地球上輕輕行走的公司。其收穫的治療植物的可追溯性至關重要 – 歐舒丹親自了解其 48 家直接生產商以及他們種植美麗成分的確切土地。 “This ensures that the plants we use are grown and harvested in a way that does no harm to the environment or biodiversity”, Sustainability and Biodiversity ManagerJean-Charles Lhommetsaid.

The local cooperative is the exclusive source of L'Occitane lavender, helping local farmers thrive. Supporting local almond production is another goal shared by L'Occitane and France's Amande, an initiative supported by the entire almond industry (of which L'Occitane is a founding member). Currently, in partnership with L’Occitane producer Jean-Pierre Jaubert, it has been successfully grown80 hectares(about20,000 trees).

To combat lavender decline (due to climate change and an insect that thrives in hot weather),Supported by L'OccitaneResearch institutes such as CRIEPPAM, which is looking for new ways to breed lavender or find more resistant varieties.

L'Occitane focuses on fair trade

With an estimated 400 farms closing in France every week, L'Occitane is looking to close its doors by 2025forAll iconic ingredients builtfair trade certification, to reverse this trend. Having a huge impact on the landscape and economy it supports. 「Purchasing natural ingredients according to Fairtrade principles means paying a fair price, ensuring value is distributed equitably among those involved,"Lhommetexplained.

Seize the time and reduce waste

Long before recycling became popular (as early as 1976, in fact), L'Occitane asked customers to return glass bottles for recycling. recent,L’Occitane’s recycling programAlso includes eco refills, eco packaging (reduced material thickness) in-store recycling and100% recyclable bottle. Shampoo and shower gel fountains are currently being tested in Spain and Germany.

These eco-refills, which use less 90% plastic than regular bottles, are currently available in 17 of the brand's product lines (will increase to 25 by the end of 2025). In addition, approximately 200 tons of plastic are prevented from contamination every year.

work for women

For products that cannot be sourced locally, L'Occitane offers transparent and ethical supplier relationships. Shea butter is a key ingredient in more than 50 L'Occitane products for face, hands and body, such as its famous Shea Butter Hand Cream. The raw material is purchased from women’s cooperatives in Burkino Faso to ensure that traditional production skills are preserved. Known as “women’s gold” in Burkino Faso, shea butter provides a valuable source of income for the women involved in its collection and production. Covers Fair Trade certification fees related to shea butter and provides technical support.

Since the 1980s, L’Occitane has been committed to women’s empowerment toImprove women's economic and social status. it starts with100% Certified Fair Trade Supply Chain, and continues with the L'Occitane Foundation (now in its 14th year). Today, it aims to support more than 33,000 women through fair trade partnerships and initiatives that promote entrepreneurship and girls' education.

Go straight to the source of L'Occitane

Travelers to Provence can attend the Center de Haute-ProvenceBehind the Scenes Tour of the Manosque Factory. Why not indulge your senses at the L'Occitane Museum? Additionally, there is a Mediterranean garden filled with aromatic and medicinal plants used in skin care products.

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